Direct Marketing Still Works...
by Kari Key, CONTACT Direct Marketing
When used successfully direct mail has the power to breathe new life into all of your recruting efforts. Click here to learn more>>
Targeting the Web Savvy with Direct Mail Marketing
by Elias Terman
Utilizing a new solution that combines the Internet with direct mail, career college marketing executives are increasing their campaign response rates and generating more meaningful dialogue with prospective students.
In marketing, each organization has its own unique set of challenges and opportunities, and career colleges are no exception. Click here to learn more>>
Four Misconceptions About Direct Mail
by Eric Schanz & Kari Key
You want to get leads...leads that will turn into enrollments. However, somehow every time a start comes around, your marketing efforts have not been as lucrative as you had hoped. After another lengthy discussion with your boss about what went wrong, you start looking for ways to get better results. We have the answer for you...DIRECT MAIL! It's true! As you read on, you will find out how much you may have misjudged direct mail and its capabilities. Click here to learn more >>
Marketing to the Millennial Generation
The student marketplace has changed considerably in the last five years. Currently about 60 percent of a career college's student body consists of millennials. Click here to learn more >>
Doing It Right: Marketing and Admissions Communication
Proprietary school marketing is no longer a one-size-fits-all approach. Click here to learn more >>
Interested in having a CONTACT Direct Marketing Campaign Manager contact your school's marketing director? Click here >>
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